India's New Coffee Entrepreneur Blue Tokai Connects Farmers And Customers

Delhi-based couple, Matt Chitharanjan and Namrata Asthana, are hoping to convert a fraction of India’s massive tea drinking population into coffee connoisseurs.  What started as a hobby has turned into a thriving online coffee business, Blue Tokai.  Named after an ancient South Indian term for the tail of a peacock -- tokai, the coffee startup wants to popularize India’s vast coffee growing plantations, which have been largely unknown abroad and within the country itself. In India, Chitha...